Sustainable glass of juice: from orange peel to valuable product

In a world where sustainability is increasingly central, the story of PeelPioneers is an example of how a seemingly mundane problem can lead to innovative solutions. It all started about ten years ago, when the popularity of orange juice machines in supermarkets peaked. Consumers enjoyed the convenience and freshness of freshly squeezed juice, but at the same time a new problem arose: what to do with the mountains of orange peels that were left behind as a byproduct?